By: Rachel Parker
The solar industry has seen an influx of changes in recent years. Being such a new industry—and a technology very recently seen wider adoption by consumers—its dynamics will continue to fluctuate as more and more property owners embrace and invest in the value of owning their own electricity. At the end of the day, while most news outlets, analysts, advocacy groups and even solar companies tout the benefits of solar from the renewable energy perspective, the real hidden benefit of solar is its cost savings. This is especially true in regions, like the West, where see some of the highest utility rates in the country.