Keeping the Grass Green on Your Property

Written by Jordan on . Posted in Uncategorized

By: Aldon Bolanos

One of the newer and more difficult issues to surface recently is the tenant who is licensed to carry, consume, and even cultivate and grow medicinal marijuana.  Landlords who are surprised when their property is being used as a marijuana farm are doubly surprised when they encounter difficulty in compelling the tenant to refrain from engaging what is seemingly unlawful activity.  This article focuses on the state of the law and strategies for dealing with tenants who possess and cultivate marijuana lawfully under California law.

First, the law:  The Compassionate Use Act of 1996 provides immunity from prosecution under California’s drug laws for anyone who possesses or cultivates marijuana with the approval of a licensed physician.  However, this directly conflicts with the federal Controlled Substances Act, which makes the manufacture, distribution, or possession of marijuana a criminal offense.

Expert Roundtable Series – Best Practices for Lead Management

Written by Jordan on . Posted in Uncategorized

By: Houston Neal

In the latest of our Expert Roundtable Series, we report on best practices for managing leads. We interviewed three experts in the multifamily housing market to learn about the technologies and procedures they use for successful lead management. Among our experts are executives from Gables Residential and Archstone – both are ranked in the Top 50 Apartment Managers report from the National Multifamily Housing Council. Let’s meet our experts:

Donald Davidoff is Group Vice President, Strategic Systems for Archstone, a large privately held multi-family housing developer and operator. His teams manage Archstone’s entire marketing platform, which includes ecommerce, field marketing, creative services and corporate communication. He also pioneered Archstone’s industry-leading business process management solution to automate key forms and processes resulting in a “less paper-full” office.

 


Lynette Hegeman is Vice President of Marketing for Gables Residential. In this role, Hegeman oversees the development and execution of general marketing, internet marketing, public relations and advertising. With 19 years of experience in marketing, sales management and real estate development with companies such as Intrawest, Hilton Hotels Corporation and Preferred Hotels and Resorts Worldwide, she leverages her experience to further establish Gables as a leader in the multi-family industry.

 


Tracy Guillen is the owner of Esquire Property Management. She has many years of experience providing Ventura County property management services to real estate investors in Ventura County. Tracy is passionate about the real estate business and takes a personal interest in this field as she actively owns, sells, buys, and manages her own property management portfolio in Ventura, Oxnard, & Camarillo. Her affiliations include: California Broker’s License, California State Bar Association and the California Apartment Association.


Lead management is a critical component for any property management company serious about marketing. In a study from the Aberdeen Group, 90% of companies using automated lead management had average yearly revenue growth of 59%. So without a strategic and organized process for vetting prospective tenants, you may be leaving money at the curb.

PayRent.com